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Public Relations Strategies for Curbing Domestic Violence: A Case Study of Funtua LGA, Katsina State

  • Project Research
  • 1-5 Chapters
  • Abstract : Available
  • Table of Content: Available
  • Reference Style:
  • Recommended for :
  • NGN 5000

Chapter One: Introduction

1.1 Background of the Study
Domestic violence is a pervasive social issue that affects individuals, families, and communities. In Funtua Local Government Area (LGA), Katsina State, domestic violence remains a significant concern due to cultural norms, lack of awareness, and inadequate support systems. Public relations (PR) strategies are vital in addressing this issue by raising awareness, promoting behavioral change, and fostering partnerships with relevant stakeholders. Research by Musa and Abdullahi (2023) emphasizes the importance of PR in advocating for victims' rights and encouraging community action against domestic violence. This study explores PR strategies for curbing domestic violence in Funtua LGA.

1.2 Statement of the Problem
Despite efforts to address domestic violence in Funtua LGA, the issue persists due to factors such as stigma, limited awareness, and weak enforcement of protective measures. PR strategies have the potential to address these challenges, but their application and effectiveness in the area remain underexplored. This study investigates how PR can contribute to curbing domestic violence in Funtua LGA.

1.3 Objectives of the Study

  1. To evaluate the role of PR in raising awareness about domestic violence in Funtua LGA.
  2. To identify challenges faced in implementing PR strategies for addressing domestic violence.
  3. To propose effective PR strategies for curbing domestic violence in Funtua LGA.

1.4 Research Questions

  1. How does PR contribute to raising awareness about domestic violence in Funtua LGA?
  2. What challenges hinder the effectiveness of PR strategies in addressing domestic violence?
  3. What strategies can enhance PR efforts in curbing domestic violence in Funtua LGA?

1.5 Research Hypotheses

  1. PR strategies significantly improve awareness and community action against domestic violence in Funtua LGA.
  2. Cultural and systemic challenges hinder the effectiveness of PR efforts in addressing domestic violence.
  3. Enhanced PR strategies can lead to a significant reduction in domestic violence cases in Funtua LGA.

1.6 Significance of the Study
This study provides valuable insights for PR practitioners, social workers, and policymakers on leveraging PR to combat domestic violence. It contributes to the development of effective communication strategies for promoting safer communities in Funtua LGA.

1.7 Scope and Limitations of the Study
The study focuses on PR strategies for curbing domestic violence in Funtua LGA, Katsina State, examining approaches, challenges, and outcomes.

1.8 Operational Definition of Terms

  • Public Relations (PR): Strategic communication processes aimed at fostering positive relationships and promoting behavioral change.
  • Domestic Violence: Abuse or violence occurring within domestic settings, often involving intimate partners or family members.
  • Funtua LGA: A Local Government Area in Katsina State, Nigeria, with significant social challenges.




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